Promotional LED flashlights are one of the coolest gizmos that can be gifted to a person. That being the case, a Promotional LED flashlight with the name engraved is sure to win over the person’s heart. One of the best aspects of promotional LED flashlight is not just that it is handy, but anyone would find it useful in some way or the other. Furthermore, these promotional gifts are made with a concept, design, and material to last long. The recipient becomes sort of an ambassador of your company and every other person who is impressed with the promotional merchandise is in a way endorsing your brand.
Promotional LED flashlights gaining popularity
Many models of Promotional LED flashlights are available in the market that one can choose from, as per the budget. The price varies depending on the material they are made from, the type of battery, the LED bulb, etc. Then, these are customized by engraving the person’s name, company name, or product name as a promotional strategy. This helps in engaging the person with the company by gifting a Promotional LED flashlight. These flashlights can be used in an industrial setting, as an emergency tool for an outdoor activity or as a household item. There are other types of LED flashlights with headgear, used in bikes, as wrist straps, magnifiers, key chain, bottle opener, custom book light, pen light, telescopic magnetic pickup tool, laser pointer, lighter, heavy duty gun metal double-ended tool, tape measure, promotional purpose tools kit, etc. These flashlights shine approximately at 200 to 300 lumen, which is more than enough brightness to be use in everyday life. It also costs only from as low as $0.80 to a maximum of $2 per piece when bought in bulk making it ideal as a promotional gift.
Role of a promotional product in branding
Promotional products can go a long way in branding your company. Small investments earmarked for promotional products must be part of the marketing budget. The recipient carries these promotional products with the company logo or name engraved on it. Thereby, introducing the company to whomsoever the product has been displayed, mostly out of excitement to share with others the endearing gift the person has received. In doing so, everyone in the trail remembers the product or company and is most likely to favor the company. This is because of the promotional merchandise campaign. As it creates an emotional connection between the recipient and the company.
Choose wisely your promotional product
One need to take care of the merchandise that is to be used for the promotion and branding. The merchandise should win the recipient’s appreciation, be useful to the recipient, and should be a product that the recipient would love to flaunt or carry around always. Promotional LED flashlight is one of the best choices, as they are attractive and handy. They are easy to operate and would remain functional for a long time. Another important factor that makes Promotional LED flashlight an appropriate merchandise is the fact that LED lights are capturing the imagination of everyone and having a piece close by is something that is super exciting. By promoting LED flashlights, you are also silently promoting your sensitivities about the environment, which is an added positive, if the recipients and endorsers happen to appreciate it from such a perspective.
Below-mentioned are some of the reasons why Promotional LED flashlight is a good option for an impressive marketing strategy:
- LED light is a merchandise that lingers in your mind.
A promotional LED light is a product that anyone can develop a liking for its compact size. The recipient would keep it within reach and within sight. The utility of having an LED light on a wrist strap, a pen, a laser pointer, a key chain not only wins the appreciation of the recipient, but also keeps the company name visible and in the back of recipient’s and endorser’s mind. Hence, rendering a long lasting impact on the mind.
- Utility and advertisement inside a personal space.
The utility of the merchandise motivates the recipient to keep the promotional merchandise at home or his office desk, by doing so you have succeeded in securing access to a very prominent space in the recipients’ daily life. Thus, the utility of the product influences the recipient’s personal space.
- An impressed gift recipient becomes your brand ambassador. Once the recipient develops a strong liking for the merchandise, he/she is more likely to carry in the brand name and remember it. Along with that subconsciously ends up promoting the brand when he/she flaunts the merchandise to his colleagues, friends, and family.
- Anyone out to buy something would be thrilled to get a free handy LED flashlight. Such an offer makes the recipient believe that he/she has got a good deal. The product would not have caught the customer’s fancy had it not been the freebie. The customer is carried away by the perceived price of the promotional merchandise and feels special of being able to make a good buy. When the promotional LED flashlight creates this ‘feel good factor’ in the customer, the recipient would be thankful and tempted to pay back in kind by opting for your products next time he/she needs it.
- A promotional LED flashlight in a key chain is most likely to be utilized. The company logo remains in sight, therefore, in the mind. Furthermore, having a compact object to hold and touch every now and then encourages personal attachment, a bonding, and lets a memorable experience to linger subtly reminding the recipient of the company all the while.
Hence, promotional LED flashlight is a great option for marketing and branding. If done strategically, it can prove fruitful. Moreover, due to its benefits and advantages, it is a good option to present as a gift to the company employees, clients, business greetings and gifts. Besides, it can be personalized with the company logo, tagline, promoting and branding the company and its services.